Instagram for businesses: why reposting and recycling videos no longer works
Instagram can tell when a video has been seen before. What happens to a business profile that reposts, recycles or copies, and what works instead.
Author
Filippo Daniele
Design and social at Project Mantra
Runs design and social media at Project Mantra. Shows in carousels how brands change the rules of their market.
Articles by Filippo Daniele (4)
LinkedIn company page or personal profiles? Who should speak for your company
Almost every number going around about the decline of company pages comes from people selling the fix. What's left once you set them aside.
Reels or carousels: what works for a business on Instagram
Two studies of millions of posts give opposite answers. The reason says more about your business than about Instagram's algorithm.
How to choose who runs your company's social media
Agency, freelancer or someone in-house? Before the quote come questions almost nobody asks. One of them is about the password.